Privacy Policy

Information we collect

We collect the name, email address, mobile number, appointment details and payment authorization needed to book and deliver spa services, plus intake information a guest chooses to provide. Payments are processed by Square; we never store full card numbers.

How we use information

To schedule and confirm appointments, send confirmations and reminders, process payments, maintain treatment records, respond to questions, and meet legal, tax and accounting obligations.

Sharing

We share information only with service providers who help us operate the spa (payment processing, email and text delivery, scheduling), and only as needed to provide the service.

Text messaging (SMS)

Program description

Branford River Spa sends transactional text messages to spa guests who opt in: booking confirmations, appointment reminders (about 24 hours before the visit), schedule change or cancellation notices, and replies to booking questions. Occasional promotional offers are sent only to guests who separately opt in to promotional messages.

How guests opt in

Opt-in is optional and is never required to book, pay for, or receive any service. On the online booking checkout at https://branfordspa.com/book, below the mobile number field, guests see an unchecked consent checkbox that reads: “I agree to receive transactional text messages from Branford River Spa (booking confirmations, appointment reminders, and schedule changes) at the number above. Message frequency varies. Msg & data rates may apply. Reply STOP to unsubscribe, HELP for help. Consent is not a condition of purchase.”

A separate, independent unchecked checkbox covers promotional messages. Guests may decline either or both and still complete their booking. Guests who book by phone at 203-488-5902 may give verbal consent to the same optional program, which staff record on the guest profile with a timestamp. Every consent is stored with the booking record.

Message frequency

Message frequency varies with your bookings — typically 2–4 messages per appointment (one confirmation, one reminder, plus any change notices or replies).

Message and data rates

Message and data rates may apply, depending on your mobile carrier and plan. Branford River Spa does not charge for text messages.

Opt out (STOP) and help (HELP)

Reply STOP to any message to unsubscribe at any time; you will receive one confirmation message and no further texts. Reply START to resubscribe. Reply HELP for help, or contact branfordspa@outlook.com or 203-488-5902.

Supported carriers

All major U.S. carriers are supported, including AT&T, Verizon, T-Mobile, U.S. Cellular, Boost, Metro by T-Mobile and Cricket. Carriers are not liable for delayed or undelivered messages.

Mobile information privacy

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories of data sharing exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Mobile numbers and SMS consent are used solely by Branford River Spa and our messaging provider to deliver the messages described above.

SMS Policy · Privacy Policy · Terms of Service

Branford River Spa, 249 East Main Street, Branford, CT 06405 · 203-488-5902 · branfordspa@outlook.com

Data security and retention

We use TLS encryption, row-level database security, authenticated access controls and PCI-compliant payment processing. Records are retained only as long as needed to serve guests and satisfy legal requirements.

Your rights and contact

You may request access, correction, export or deletion of your personal information by emailing branfordspa@outlook.com or calling 203-488-5902. We respond within 30 days.